Misslyn’s ambition is to combine the world of young fashion with the world of colors. Their goal is to present a new trend color collection every six weeks which will be adapted to the current developments in the fashion world.
Misslyn‘s success story began in Italy over 30 years ago, followed by a successful expansion to France and Germany. Since then it has been a leading brand for nail and lash styling. In late 2010 Misslyn was acquired by the ARTDECO cosmetic group. With the brand’s relaunch in spring 2011 the existing segments were expanded and an innovative overall product range for eyes, lips and complexion at entry level prices was successfully introduced worldwide. Within just two years, Misslyn proved itself as a highly-promising cosmetics brand with a total of over 700 points of sale in Germany and a successful development in over 30 countries.
The secret of Misslyn’s success has been its constant focus on the latest trends and the quality of the products. A dedicated trend-scouting team is constantly on the lookout for the brand-new developments in the world of fashion and cosmetics. New sources of inspiration are found not only in the individual shades, but also in the exceptional color combinations. With its finger always on the pulse of time, Misslyn never misses a must-have and regularly presents collections of new products based on current trend colors, innovative textures and stylish packagings.
With the biggest assortment of nail polish in Europe, Misslyn presents now an unlimited variety of high quality Nail Polishes, Nail Care products and various special effect Nail Polishes. Due to the latest trend colors and outstanding price-performance ratio, Misslyn especially appeals to the young, trend-aware customer on the high-performing ‘masstige market’, but is also highly accepted by all age-groups.
- Cool, stylish design which particularly appeals to young, trend-conscious customers while enjoying acceptance among all age groups.
- An innovative color concept which picks up the newest fashion trends on a regular cycle of six weeks.
- High-quality products offering excellent value for money form a suitable alternative to cheap cosmetics for specialized trade.
Misslyn is available from BeautyBay.Com.